Why People Forget
Research has shown that people forget things for one of three reasonsÖ
∑ They donít get it in the first place.
∑ They had it, but they lost it.
∑ They have it, but they canít find it.
These mistakes reflect a failure in one of the three mental processes necessary for memory:
Or as we like to call it:
∑ Getting it in.
∑ Keeping it there.
∑ Getting it out!